Public Charity

DON NORMAN DESIGN AWARD

DON NORMAN DESIGN AWARD is a nonprofit organization categorized as Public Charity based in DEL MAR, CA. Its most recent IRS filing (2025) reports revenue of $392K, expenses of $271K, total assets of $161K. Imperigo tracks 1 reported grant relationships connected to this organization totaling approximately $20K.

EIN: 932471421 DEL MAR, CA Behavioral Science NTEE: V23 Latest filing: 2025
Total Revenue$392K
Total Expenses$271K
Total Assets$161K
Grant Records1
Funding Total$20K
Filing Years2023–2025

Mission

TO MAINTAIN A CORPUS OF FUNDS COLLECTED FROM DONATIONS THAT IS USED TO PROMOTE HUMANITY-CENTERED DESIGN BY RECOGNIZING EARLY CAREER PRACTITIONERS AND EDUCATIONAL GROUPS AND TO FUND THE ANNUAL HUMANITY-CENTERED DESIGN SUMMIT.

Officers & Directors

BOARD CHAIRMAN Anil Kripalani
CFO Arlene Harris
DIRECTOR Donald Norman
Secretary Nagabhushan Rao Machiraju
CEO Srini Srinivasan

Officer compensation and complete director data available with membership.

Top Grant Purposes

GENERAL
$20,000 1 grant

Financial Trends

Year Revenue Expenses Assets
2025 $392K $271K $161K
2024 $218K $369K $39K
2023 $225K $35K $190K

Between 2023 and 2025, reported annual revenue grew from $225K to $392K (+74%), with total assets most recently reported at $161K.

Interactive year-over-year charts and full filing details available with membership.

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