Mission
TO PROVIDE THE LOCAL AND GLOBAL COMMUNITY OF PARENTS AND EDUCATORS THE SUPPORT, TOOLS AND RESOURCES TO CREATE AND SUSTAIN HEALTHY, SAFE ENVIRONMENTS FOR CHILDREN.
Public Charity
PARENTING NOW
PARENTING NOW is a Public Charity headquartered in EUGENE, OR. Financial data from the 2025 filing: $2.1M revenue, $2.1M expenses, $1.5M total assets. 32 publicly reported grants to this organization, totaling roughly $1.0M, appear in IRS filings.
EIN: 930706557
EUGENE, OR
Child Abuse Prevention
NTEE: I72
Latest filing: 2025
Total Revenue$2.1M
Total Expenses$2.1M
Total Assets$1.5M
Grant Records32
Funding Total$1.0M
Filing Years2021–2025
Where $100 goes at Parenting Now
How Parenting Now divides every $100 it spends, from its own Form 990 filings, averaged across 5 years.
$85
Programs
the work itself
$9
Management
running the organization
$6
Fundraising
raising the next dollar
Inside the $85 for programs
$54
Healthy families
$14
The make parenting a pleasure suite of programs is a group based parenting education and support program designed for highly stressed parents who have children aged 0-8
$9
The first three years
Plus 1 more program. Cost per person served and the full program breakdown are on the full profile.
Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.
Sample Grants Received
COMMUNITY OUTREACH
$15,000
Early Childhood
$120,000
PROGRAM SERVICES
$17,500
COMMUNITY OUTREACH
$10,000
PROGRAM SERVICES
$21,633
Showing up to 5 of 32 total records — full history available with membership.
Officers & Directors
DIRECTOR
Andrea Ash
DIRECTOR
Anita Geisler
DIRECTOR
Carrie Aker
DIR. OF OPER
Carrie-Ann Falk
DIRECTOR
Connor Herrington
DIRECTOR
Dayne Sorensen
Officer compensation and complete director data available with membership.
Top Grant Purposes
Financial Trends
| Year | Revenue | Expenses | Assets |
|---|---|---|---|
| 2025 | $2.1M | $2.1M | $1.5M |
| 2024 | $2.0M | $2.1M | $1.4M |
| 2023 | $1.6M | $1.7M | $1.5M |
| 2022 | $1.8M | $1.5M | $1.6M |
| 2021 | $1.3M | $1.3M | $1.3M |
Between 2021 and 2025, reported annual revenue grew from $1.3M to $2.1M (+58%), with total assets most recently reported at $1.5M.
Interactive year-over-year charts and full filing details available with membership.