Public Charity

TRUTH INITIATIVE FOUNDATION

TRUTH INITIATIVE FOUNDATION, of WASHINGTON, DC, is a Public Charity tracked in Imperigo's IRS 990 database. The 2025 filing shows $53.0M in revenue, $109.7M in expenses, $676.3M in total assets. 35 publicly reported grants to this organization, totaling roughly $11.3M, appear in IRS filings.

EIN: 911956621 WASHINGTON, DC Substance Abuse Prevention NTEE: F21 Latest filing: 2025
Total Revenue$53.0M
Total Expenses$109.7M
Total Assets$676.3M
Grant Records35
Funding Total$11.3M
Filing Years2021–2025

Mission

TRUTH INITIATIVE'S MISSION IS TO ACHIEVE A CULTURE WHERE YOUNG PEOPLE REJECT SMOKING, VAPING, AND NICOTINE. THE PURPOSES FOR WHICH THE FOUNDATION IS FORMED ARE TO SUPPORT (1) THE STUDY OF AND PROGRAMS TO REDUCE YOUTH TOBACCO PRODUCT USAGE & YOUTH SUBSTANCE (CONT. ON SCH O)ABUSE IN THE STATES AND (2) THE STUDY OF AND EDUCATIONAL PROGRAMS TO PREVENT DISEASES ASSOCIATED WITH THE USE OF TOBACCO PRODUCTS IN THE STATES.

Where $100 goes at Truth Initiative Foundation

How Truth Initiative Foundation divides every $100 it spends, from its own Form 990 filings, averaged across 7 years.

$83 Programs the work itself
$17 Management running the organization
$0 Fundraising none reported

No fundraising costs are reported. That often means fundraising runs through a separate affiliated organization that files its own return.

Inside the $83 for programs

$61
Youth and young adult public education
74% of program spending
$10
Research policy and practice:truth initiative is a leader in tobacco control research and policy with a strong team of research scientists in our schroeder institute for tobacco research…
11% of program spending
$8
Tobacco cessation innovations
10% of program spending

Plus 1 more program. Cost per person served and the full program breakdown are on the full profile.

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Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.

Sample Grants Received

2024
MONITORING THE GLOBAL & DOMESTIC TOBACCO EPIDEMIC
$367,722
$57,866
2024
Research Support/Subawards
$15,159
$92,664
2023
MONITORING THE GLOBAL & DOMESTIC TOBACCO EPIDEMIC
$36,535

Showing up to 5 of 35 total records — full history available with membership.

Officers & Directors

CHIEF OF INNOVATIONS Amanda Graham
DIRECTOR Ambassador Ertharin Cousin
CHIEF DEV. & PARTNERSHIPS OFFICER Amy Taylor
COO Anna Spriggs
EVP/CFIO Anthony T O'toole
CHIEF RESEARCH OFFICER Barbara Schillo

Officer compensation and complete director data available with membership.

Top Grant Purposes

Education
$8,250,000 4 grants
General Support
$1,291,710 14 grants
International Aid & Development
$432,887 3 grants
Youth Development
$170,699 6 grants
Human & Social Services
$100,000 1 grant

Financial Trends

Year Revenue Expenses Assets
2025 $53.0M $109.7M $676.3M
2024 $73.1M $107.3M $711.7M
2023 $59.2M $116.9M $764.3M
2022 — — $833.6M
2021 $92.2M $98.7M $1.0B

Between 2021 and 2025, reported annual revenue declined from $92.2M to $53.0M (-43%), with total assets most recently reported at $676.3M.

Interactive year-over-year charts and full filing details available with membership.

See the full picture for TRUTH INITIATIVE FOUNDATION

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