Public Charity

SMALL MAGIC

Based in BIRMINGHAM, AL, SMALL MAGIC operates as a Public Charity. The organization reported $1.1M in revenue, $1.3M in expenses, $2.1M in total assets for fiscal year 2024. Imperigo tracks 14 reported grant relationships connected to this organization totaling approximately $581K.

EIN: 842967401 BIRMINGHAM, AL Latest filing: 2024
Total Revenue$1.1M
Total Expenses$1.3M
Total Assets$2.1M
Grant Records14
Funding Total$581K
Filing Years2020–2024

Mission

SMALL MAGIC IS A FREE, COMMUNITY-WIDE PROGRAM THAT WORKS WITH BABIES AND THEIR CAREGIVERS TO BUILD LIFELONG LITERACY THROUGH CONVERSATION.

Sample Grants Received

2024
For grant recipient's exempt purposes
$6,200
2024
ASSISTING DISADVANTAGED, DISABLED, AND AT-RISK FAMILIES AND CHILDREN
$6,000
2024
DONOR DESIGNATED FOR GENERAL SUPPORT
$5,250
2023
HEARST GRANT
$149,946

Showing up to 5 of 14 total records — full history available with membership.

Officers & Directors

OFFICER Ben Wallerstein
OFFICER Jared Weinstein
OFFICER Paul Styslinger
EXECUTIVE DIRECTOR Ruth Ann Moss
OFFICER Staci Pierce

Officer compensation and complete director data available with membership.

Top Grant Purposes

LENA GROW AND HOME PROGRAM IMPLEMENTATION AND LENA START IMPLEMENTATION
$159,074 1 grant
HEARST GRANT
$149,946 1 grant
THE GRANT WAS USED BY THE GRANTEE TO PROVIDE INTERNSHIPS FOR NEXTUP PROGRAM PARTICIPANTS AND DEVELOP THE ORGANIZATION'S COACHING CAPACITY.
$105,205 1 grant
EDUCATION
$81,000 2 grants
GENERAL
$30,000 1 grant

Financial Trends

Year Revenue Expenses Assets
2024 $1.1M $1.3M $2.1M
2023 $2.3M $982K $2.3M
2022 $896K $783K $621K
2021 $344K $265K $368K
2020 $550K $367K $289K

Between 2020 and 2024, reported annual revenue grew from $550K to $1.1M (+107%), with total assets most recently reported at $2.1M.

Interactive year-over-year charts and full filing details available with membership.

See the full picture for SMALL MAGIC

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