NORTH AMERICAN CAR OF THE YEAR CORPORATION, of LANSING, MI, is a Public Charity tracked in Imperigo's IRS 990 database. The 2025 filing shows $207K in revenue, $265K in expenses, $174K in total assets. 2 publicly reported grants to this organization, totaling roughly $40K, appear in IRS filings.
THE PURPOSE OF THE ORGANIZATION IS TO PROVIDE THE BUYING PUBLIC WITH AN INFORMED CONSENSUS OPINION, CONGREGATED FROM 50 OR MORE JOURNALISTS FROM THE TOP AUTOMOTIVE PUBLICATIONS IN THE U.S. AND CANADA, TO HELP CONSUMERS MAKE WISE BUYING DECISIONS FOR THE NEWEST CAR, TRUCK, AND SPORT UTILITY VEHICLE RELEASED EACH YEAR.
How North American Car of the Year Corporation divides every $100 it spends, from its own Form 990 filings, averaged across 8 years.
No fundraising costs are reported. That often means fundraising runs through a separate affiliated organization that files its own return.
Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.
Showing up to 5 of 2 total records — full history available with membership.
Officer compensation and complete director data available with membership.
| Year | Revenue | Expenses | Assets |
|---|---|---|---|
| 2025 | $207K | $265K | $174K |
| 2024 | $193K | $156K | $233K |
| 2023 | $193K | $202K | $196K |
| 2022 | $156K | $224K | $205K |
| 2021 | $158K | $126K | $273K |
Between 2021 and 2025, reported annual revenue grew from $158K to $207K (+32%), with total assets most recently reported at $174K.
Interactive year-over-year charts and full filing details available with membership.
