Mission
Cool Effect believes that small actions ignite planet-sized changes. The Organization developed a platform that brings people together to support the worlds best carbon emission reduction projects.
Public Charity
Cool Effect Inc
Cool Effect Inc is a Public Charity headquartered in Greenbrae, CA. Financial data from the 2025 filing: $14.6M revenue, $15.6M expenses, $6.0M total assets. 66 publicly reported grants to this organization, totaling roughly $6.6M, appear in IRS filings.
EIN: 475068496
Greenbrae, CA
Environmental Education
NTEE: C60
Latest filing: 2025
Total Revenue$14.6M
Total Expenses$15.6M
Total Assets$6.0M
Grant Records66
Funding Total$6.6M
Filing Years2021–2025
Where $100 goes at Cool Effect Inc
How Cool Effect Inc divides every $100 it spends, from its own Form 990 filings, averaged across 8 years.
$99
Programs
the work itself
$1
Management
running the organization
$0
Fundraising
none reported
No fundraising costs are reported. That often means fundraising runs through a separate affiliated organization that files its own return.
Inside the $99 for programs
$50
Cool Effects mission is to reduce carbon emissions by supporting projects across the globe that reduce carbon dioxide
$49
Cool Effect then undertakes an extensive review process using its team of scientiststo ensure the project meets very tough standards
Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.
Sample Grants Received
GENERAL SUPPORT
$494,721
GENERAL SUPPORT
$162,084
GENERAL SUPPORT
$79,723
GENERAL SUPPORT
$75,409
For grant recipient's exempt purposes
$70,220
Showing up to 5 of 66 total records — full history available with membership.
Officers & Directors
Marketing Mgr
Blake Lawrence
Co-Founder
Dee Lawrence
Advisory Board
Dr Michael Wara
Advisory Board
Dr Robert Dubrow
Advisory Board
Hector Morales
CEO
Jodi Manning
Officer compensation and complete director data available with membership.
Top Grant Purposes
Financial Trends
| Year | Revenue | Expenses | Assets |
|---|---|---|---|
| 2025 | $14.6M | $15.6M | $6.0M |
| 2024 | $21.1M | $21.4M | $7.3M |
| 2023 | $18.8M | $19.2M | $8.2M |
| 2022 | $19.2M | $18.7M | $6.7M |
| 2021 | $10.6M | $9.1M | $7.0M |
Between 2021 and 2025, reported annual revenue grew from $10.6M to $14.6M (+37%), with total assets most recently reported at $6.0M.
Interactive year-over-year charts and full filing details available with membership.