Public Charity

GOODWILL INDUSTRIES OF THE HEARTLAND

Based in CEDAR RAPIDS, IA, GOODWILL INDUSTRIES OF THE HEARTLAND operates as a Public Charity. The organization reported $39.5M in revenue, $39.1M in expenses, $53.1M in total assets for fiscal year 2024. Imperigo tracks 33 reported grant relationships connected to this organization totaling approximately $11.1M.

EIN: 420923563 CEDAR RAPIDS, IA Latest filing: 2024
Total Revenue$39.5M
Total Expenses$39.1M
Total Assets$53.1M
Grant Records33
Funding Total$11.1M
Filing Years2019–2024

Mission

WE HELP PEOPLE REACH THEIR FULL POTENTIAL THROUGH EDUCATION, TRAINING, AND THE POWER OF WORK.

Where $100 goes at Goodwill Industries of the Heartland

How Goodwill Industries of the Heartland divides every $100 it spends, from its own Form 990 filings, averaged across 7 years.

$87 Programs the work itself
$13 Management running the organization
$0 Fundraising none reported

No fundraising costs are reported. That often means fundraising runs through a separate affiliated organization that files its own return.

Inside the $87 for programs

$68
Goodwill's donated goods and retail program supports the mission with the sale of gently used donations
78% of program spending · Reported in the filing: 124 persons
$18
Goodwill's client training and development program provides life skills, work skills training, counseling, vocational evaluation, job placement opportunities, post-employment support and assistance to people who experience barriers to…
21% of program spending · Reported in the filing: 355 people; 1,458 individuals; 1,895 individuals
$1
Goodwill's contract program supports the mission with revenue from a variety of individualized contract sites
1% of program spending · Reported in the filing: 27 persons
Share on LinkedIn Share on Facebook
Add this to your website

Source: Form 990 filings with the IRS, latest fiscal year 2024. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.

Sample Grants Received

2025
ACCENTURE GLOBAL ACCELERATING OA 2024, ASCENDIUM EDUCATION 2023 - OA, GM YOUTH & YOUNG-ADULT SKILLED TRADES GTCA 2024, WALMART SUPPLY CHAIN TRACEABILITY PILOT 2024, & GOOGLE GDCA AI ESSENTIALS 2024
$172,444
2025
FOR PROGRAMS RELATING TO YOUTH OPPORTUNITY, FINANCIAL STABILITY, COMMUNITY RESILIENCY, & HEALTHY COMMUNITY AND DONOR DESIGNATED FUNDS
$13,912
2024
ASCENDIUM EDUCATION 2023, FACEBOOK, GROW WITH GOOGLE, UHC 2024, WALMART TEXTILE RECYCLING
$92,527
2024
PROGRAM SUPPORT
$30,181
2024
FOR PROGRAMS TO EDUCATION, FINANCIAL STABILITY, AND HEALTH AND DONOR DESIGNATED FUNDS
$12,714

Showing up to 5 of 33 total records — full history available with membership.

Officers & Directors

PRESIDENT & CEO Airy Patricia
DIRECTOR UNTIL 04/2024 Banker Julie
DIRECTOR Carter Keith
DIRECTOR Ditri Frank A
SVP CIO Eckstein Iii Richard W
SVP/CFO Erb Tamera

Officer compensation and complete director data available with membership.

Top Grant Purposes

General Support
$10,386,850 10 grants
Health & Medicine
$214,623 9 grants
Youth Development
$186,356 2 grants
Public Safety & Disaster Relief
$148,871 3 grants
Education
$133,752 2 grants

Financial Trends

Year Revenue Expenses Assets
2024 $39.5M $39.1M $53.1M
2023 $37.6M $37.7M $49.4M
2022 $38.9M $34.5M $47.5M
2020 $37.1M $27.3M $33.2M
2019 $34.9M $34.4M $23.6M

Between 2019 and 2024, reported annual revenue grew from $34.9M to $39.5M (+13%), with total assets most recently reported at $53.1M.

Interactive year-over-year charts and full filing details available with membership.

See the full picture for GOODWILL INDUSTRIES OF THE HEARTLAND

Complete financials, all 33 grant records, officer compensation, year-over-year trend charts, a geographic grant map, and data exports — across 880,000+ organizations.

Full Financial History Complete Grant Activity Officer Compensation Year-over-Year Charts Geographic Grant Map Data Exports
7-day free trial Cancel any time