Public Charity

THE PARADE COMPANY

Based in DETROIT, MI, THE PARADE COMPANY operates as a Public Charity. The organization reported $6.5M in revenue, $4.6M in expenses, $9.8M in total assets for fiscal year 2025. Imperigo tracks 12 reported grant relationships connected to this organization totaling approximately $1.6M.

EIN: 382684772 DETROIT, MI Fairs NTEE: N52 Latest filing: 2025
Total Revenue$6.5M
Total Expenses$4.6M
Total Assets$9.8M
Grant Records12
Funding Total$1.6M
Filing Years2020–2025

Mission

TO OPERATE EXCLUSIVELY FOR CHARITABLE AND EDUCATIONAL PURPOSES BY SPONSORING AND COORDINATING A PARADE AND OTHER CIVIC FESTIVALS WITHIN THE CITY OF DETROIT FOR THE BENEFIT, EDUCATION, AND ENJOYMENT OF THE RESIDENTS OF THE STATE OF MICHIGAN, AS WELL AS BY PUBLICIZING ITS PROGRAM AND DISSEMINATING INFORMATION CONCERNING THE ATTRIBUTES OF THE METROPOLITAN DETROIT AREA AND THE STATE OF MICHIGAN IN ORDER TO COMBAT COMMUNITY DETERIORATION, RELIEVE THE BURDENS OF GOVERNMENT, AND LESSEN NEIGHBORHOOD TENSIONS.

Where $100 goes at The Parade Company

How The Parade Company divides every $100 it spends, from its own Form 990 filings, averaged across 7 years.

$32 Programs the work itself
$20 Management running the organization
$48 Fundraising raising the next dollar

Inside the $32 for programs

$32
America's thanksgiving parade brings a spark of magic and brings people from all walks of life together to enjoy one of Detroit's largest and free events where, for…
All program spending
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Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.

Sample Grants Received

$44,000
$27,500
MICHIGAN THANKSGIVING PARADE FOUNDATION
2022
TO SUPPORT THE PRODUCTION OF THE ANNUAL THANKSGIVING DAY PARADE AND OTHER RELATED ACTIVITIES
$1,442,638
COMMUNITY FOUNDATION FOR SOUTHEAST MICHIGAN
2022
GENERAL OPERATIONS/RECREATION & SPORTS PROGRAM
$17,000
$8,100

Showing up to 5 of 12 total records — full history available with membership.

Officers & Directors

PRESIDENT AND C.E.O. Anthony T Michaels
DIRECTOR Bud Denker
IMMEDIATE PAST CHAIR Daniel J Loepp
DIRECTOR Deborah I Dingell
DIRECTOR Eric Larson
CHIEF OPERATING OFFICER Jessica Kaminskas

Officer compensation and complete director data available with membership.

Top Grant Purposes

General Support
$1,496,117 7 grants
Sports & Recreation
$88,500 3 grants
Unspecified
$5,000 1 grant

Financial Trends

Year Revenue Expenses Assets
2025 $6.5M $4.6M $9.8M
2024 $5.7M $3.9M $7.7M
2023 $6.3M $3.3M $6.1M
2021 $2.6M $2.1M $3.5M
2020 $3.1M $3.1M $3.2M

Between 2020 and 2025, reported annual revenue grew from $3.1M to $6.5M (+111%), with total assets most recently reported at $9.8M.

Interactive year-over-year charts and full filing details available with membership.

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See the full picture for THE PARADE COMPANY

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