Public Charity

Amplifi DBA Imagine Los Angeles Inc and Imagine LA

Amplifi DBA Imagine Los Angeles Inc and Imagine LA is a Public Charity headquartered in Los Angeles, CA. Financial data from the 2025 filing: $954K revenue, $1.8M expenses, $856K total assets. 61 publicly reported grants to this organization, totaling roughly $1.6M, appear in IRS filings.

EIN: 204637089 Los Angeles, CA Homeless Centers NTEE: P85 Latest filing: 2025
Total Revenue$954K
Total Expenses$1.8M
Total Assets$856K
Grant Records61
Funding Total$1.6M
Filing Years2021–2025

Mission

In July 2025, to better reflect the nature of its work and the desire to expand it geographically beyond Los Angeles, the Imagine LA Board voted unanimously to change the organization's name to Amplifi. Amplifis mission is to simplify the complex process of connecting people to needed and available resources by co-designing technology tools called the Benefit Navigator.

Where $100 goes at Amplifi DBA Imagine Los Angeles Inc and Imagine LA

How Amplifi DBA Imagine Los Angeles Inc and Imagine LA divides every $100 it spends, from its own Form 990 filings, averaged across 9 years.

$73 Programs the work itself
$15 Management running the organization
$12 Fundraising raising the next dollar

Inside the $73 for programs

$73
In 2025, Amplifi completed the following key milestones
All program spending · Reported in the filing: 7,000 households; 60 agencies; 120 sessions
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Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.

Officers & Directors

Co-Founder Brittany Gilmore
Board Member Caroline Goldzweig
Chair George Phillips Jr
CEO and Founder Jill Bauman
VP, Product Impl. Karen Van Kirk
Board Member Leilani Reed

Officer compensation and complete director data available with membership.

Top Grant Purposes

General Support
$680,215 23 grants
Housing & Homelessness
$323,650 10 grants
Training & Professional Development
$230,000 2 grants
Economic Development
$93,100 4 grants
Human & Social Services
$74,116 9 grants

Financial Trends

Year Revenue Expenses Assets
2025 $954K $1.8M $856K
2024 $2.6M $2.7M $1.6M
2023 $2.8M $3.0M $2.2M
2022 $3.7M $3.0M $2.0M
2021 $2.5M $2.0M $1.3M

Between 2021 and 2025, reported annual revenue declined from $2.5M to $954K (-63%), with total assets most recently reported at $856K.

Interactive year-over-year charts and full filing details available with membership.

See the full picture for Amplifi DBA Imagine Los Angeles Inc and Imagine LA

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