Public Charity

WHAT TO EXPECT PROJECT

Based in WASHINGTON, DC, WHAT TO EXPECT PROJECT operates as a Public Charity. The organization reported $280K in revenue, $288K in expenses, $122K in total assets for fiscal year 2024.

EIN: 133969722 WASHINGTON, DC Health Care N.E.C. NTEE: E99 Latest filing: 2024
Total Revenue$280K
Total Expenses$288K
Total Assets$122K
Grant Records0
Filing Years2019–2024

Mission

A NON-PROFIT ORGANIZATION DEDICATED TO EDUCATING AND EMPOWERING MOMS IN NEED, IN THE U.S. AND AROUND THE WORLD, SO THAT THEY CAN EXPECT HEALTHIER PREGNANCIES, SAFER DELIVERIES, HEALTHIER BABIES, AND HEALTHIER FUTURES.

Where $100 goes at What to Expect Project

How What to Expect Project divides every $100 it spends, from its own Form 990 filings, averaged across 6 years.

$82 Programs the work itself
$18 Management running the organization
$0 Fundraising none reported

No fundraising costs are reported. That often means fundraising runs through a separate affiliated organization that files its own return.

Inside the $82 for programs

$82
Baby showersparticipated in chicago area baby shower aimed at lowering rates of maternal mortality and morbidity with over 400 moms and dads in attendance policy & advocacy -submitted…
All program spending · Reported in the filing: 19 vaccinations
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Source: Form 990 filings with the IRS, latest fiscal year 2024. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.

Officers & Directors

PRESIDENT & E.D Annie G Toro
DIRECTOR Craig Pascal
DIRECTOR Erik Murkoff
PRESIDENT Heidi Murkoff
DIRECTOR OF POLICY AND STRATEGY Wyatt Murkoff

Officer compensation and complete director data available with membership.

Financial Trends

Year Revenue Expenses Assets
2024 $280K $288K $122K
2023 $378K $403K $172K
2022 $363K $453K $181K
2020 $391K $561K $676K
2019 $511K $494K $788K

Between 2019 and 2024, reported annual revenue declined from $511K to $280K (-45%), with total assets most recently reported at $122K.

Interactive year-over-year charts and full filing details available with membership.

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