Mission
WE EXIST TO END THE ABUSE OF ANIMALS RAISED FOR FOOD. THIS MISSION IS EXECUTED BY PERSUADING COMPANIES AND INSTITUTIONS TO ADOPT ANIMAL WELFARE POLICIES THROUGH NEGOTIATION AND PRESSURE CAMPAIGNS, AND THEN HOLDING THEM ACCOUNTABLE TO THEIR COMMITMENTS. WE MOBILIZE VOLUNTEERS AND SUPPORT AND TRAIN A GLOBAL NETWORK OF ORGANIZATIONS TO END ANIMAL ABUSE WORLDWIDE.