Public Charity

SPECIALTY EQUIPMENT MARKET ASSOCIATION & PERFORMANCE RACING INC

SPECIALTY EQUIPMENT MARKET ASSOCIATION & PERFORMANCE RACING INC, of DIAMOND BAR, CA, is a Public Charity tracked in Imperigo's IRS 990 database. The 2025 filing shows $59.3M in revenue, $52.8M in expenses, $157.0M in total assets. IRS filings disclose 61 grants awarded by this foundation, totaling roughly $22.8M.

EIN: 952544340 DIAMOND BAR, CA Latest filing: 2025
Total Revenue$59.3M
Total Expenses$52.8M
Total Assets$157.0M
Grants Given61
Grant Total$22.8M
Filing Years2021–2025

Mission

SEMA'S MISSION IS TO HELP OUR MEMBERS' BUSINESSES SUCCEED AND PROSPER. OUR MEMBERS ARE THE PRODUCERS AND MARKETERS OF SPECIALTY EQUIPMENT PRODUCTS AND SERVICES FOR THE AUTOMOTIVE AFTERMARKET. WE WILL DO THIS BY: A. PROACTIVE LEADERSHIP IN OUR INDUSTRY TO HELP IT EXPAND DOMESTICALLY AND WORLDWIDE. B. DELIVERING PROGRAMS, ACTIVITIES AND INFORMATION IN RESPONSE TO THE ONGOING AND EMERGING NEEDS OF OUR MEMBERS. C. EMPHASIZING EDUCATION TO HELP MEMBERS FOCUS ON AND ACHIEVE ACCEPTABLE WORLD-CLASS QUALITY STANDARDS. D. LEGISLATIVE AND REGULATORY ADVOCACY. E. PRODUCING THE INDUSTRY'S LEADING TRADE SHOW.

Where $100 goes at Specialty Equipment Market Association & Performance Racing Inc

How Specialty Equipment Market Association & Performance Racing Inc divides every $100 it spends, from its own Form 990 filings, averaged across 9 years.

$100 Programs the work itself
<$1 Management running the organization
$0 Fundraising none reported

No fundraising costs are reported. That often means fundraising runs through a separate affiliated organization that files its own return.

Inside the $100 for programs

$100
Annual market study each year sema's research team spends significant time, effort and financial resources to produce an annual market report that helps members understand the current state…
All program spending · Reported in the filing: 160,000 attendees
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Source: Form 990 filings with the IRS, latest fiscal year 2025. Shares are from the organization's reported expenses. Data by Imperigo; not affiliated with the IRS.

Before you apply to Specialty Equipment Market Association & Performance Racing Inc

Rarely funds new orgs 11% of recent recipients were first-time grantees (2022–2024).

Who to contact, what to include, deadlines, typical grant size and geographic focus are available with membership.

Sample Grants Given

SEMA MEMORIAL SCHOLARSHIP FUND
DIAMOND BAR, CA · 2024
TO SEMA MEMORIAL SCHOLARSHIP FUND
$109,859
SEMA CAL PAC
DIAMOND BAR, CA · 2024
GENERAL SUPPORT
$43,310
OFF-ROAD BUSINESS ASSOCIATION
BAKERSFIELD, CA · 2024
ADVOCACY ASSOCIATION FORMED TO PROTECT AND PRESERVE ACCESS TO PUBLIC LANDS FOR OFF-ROAD RECREATION.
$40,000
AUTOMOTIVE AFTERMARKET CHARITABLE FOUNDATION
ORLANDO, FL · 2024
PROVIDES RESOURCES FOR INDIVIDUALS AND THEIR FAMILIES WHO HAVE WORKED IN THE AFTERMARKET AND HAVE COME ON DIFFICULT TIMES FINANCIALLY.
$33,000
REAL DEAL REVOLUTION
LONG BEACH, CA · 2024
ADVOCATE WOMEN LEADERSHIP
$10,000

Showing up to 5 of 61 total records — full history available with membership.

Officers & Directors

BOARD MEMBER Bill Bader
BOARD MEMBER (THRU 07/24) Brian Reese
SR. DIRECTOR IT Darin D Mraz
BOARD MEMBER Doug Lane
FORMER CFO George Afremow
IMMEDIATE PAST CHAIR & SECRETARY James Lawrence

Officer compensation and complete director data available with membership.

Top Grant Purposes

General Support
$19,860,830 23 grants
Education
$1,361,895 8 grants
Youth Development
$668,100 7 grants
Sports & Recreation
$530,000 9 grants
Human & Social Services
$297,200 9 grants

Financial Trends

Year Revenue Expenses Assets
2025 $59.3M $52.8M $157.0M
2024 $51.6M $49.1M $144.9M
2023 $42.4M $52.9M $137.5M
2022 $51.7M $49.0M $143.3M
2021 $20.6M $28.6M $151.1M

Between 2021 and 2025, reported annual revenue grew from $20.6M to $59.3M (+187%), with total assets most recently reported at $157.0M.

Interactive year-over-year charts and full filing details available with membership.

Grant Geography

Grants from this foundation were reported to recipients in AZ, CA, FL, IL, MI.

AZCAFLILMI

Full geographic grant map with state-by-state breakdown available with membership.

See the full picture for SPECIALTY EQUIPMENT MARKET ASSOCIATION & PERFORMANCE RACING INC

Complete financials, all 61 grant records, officer compensation, year-over-year trend charts, a geographic grant map, and data exports — across 880,000+ organizations.

Full Financial History Complete Grant Activity Officer Compensation Year-over-Year Charts Geographic Grant Map Data Exports
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